The main advantage of using sustainable transport packaging is reducing your impact on the environment. Plastic recycling advantages and disadvantages science. Advantages of flexible packaging mjs packaging blog. Pdf an assignment on role of product packaging in marketing. Benefits of packaging packaging manufacturers association. It also represents an opportunity for displaying the companys.
Top 5 benefits of plastic packaging custompak, inc. As one of the fastest growing segments of the packaging industry, flexible packaging adds value and marketability to food and nonfood products alike combining the best qualities of plastic, film, paper and aluminum foil to deliver a broad range of protective properties while employing a. The advantages and disadvantages of packaging types and materials go handinhand, making manufacturers weigh the ability to protect products vs. The main weakness of the costbenefit approach is that it requires knowledge. At the same time, the amount of packaging on an individual food product or other consumer item has increased. According to the european environment agency, 82% of the litter collected on european beaches is plastic, while only 2% is paper or cardboard. Packaging evolution second wave 9 surface mounts on cu substrates bga substrates sot23 soic plcc sot223 cqfp surface mount technology packaging evolved board mounting technologies for surface mounts improved rapidly new equipment required wmore automation and better quality smaller pitch 1. Here are the benefits of choosing plastics packaging. Map is used to delay deterioration of foods that are not sterile and whose enzyme. When were talking sealing using vacuum you may have only been thinking of fresh food. Algozzine pearson allyn bacon prentice hall students identified as having problems in school either will meet eligibility criteria for special education services or will be unofficially labeled with such negative adjectives as lazy, unmotivated, slow learner. The benefits of paper bag packaging over other packaging. In fact, plastic has some benefits other materials generally believed to be ecofriendly, glass to name one, lack. According to the us aseptic packaging council, the aseptic packaging system achieves the roomtemperature shelf stability by filling a sterilised package.
In recent years, manufacturers have made a concerted effort to create environmentallyfriendly and sustainable packaging. The aim is to cover recent developments with respect to their potential for use in the sustainable and green packaging industry. While packaging does improve safety, offer convenience and reduce theft, it also comes with a number of disadvantages. In recent years, advances in the science and technology of glass have resulted in lighter, stronger glass containers. Reducing your shipping costs reduces the amount of raw materials that are used to package the products and less packing materials leads to less effort being expended. The many benefits of sustainable packaging in recent years, manufacturers have made a concerted effort to create environmentallyfriendly and sustainable packaging. Customer service information also appears on packaging, as a way to give consumers a way to contact companies and provide feedback or ask questions.
Pdf packaging as a competitive advantage josim uddin. This evaluation must include both the materials used to encase the pcm i. Advantages of flexibe packaging flexible packaging association. Advantages of plastic are corrosion resistant and chemically inert.
Jun 28, 2017 advantages of packaging in marketing 1. Packaging keeps products fresh, reduces breakages and makes shipping easier. Protect products product packaging ensures that products are safe when they are shipped to consumers and stores, as well as when they sit on store shelves. Packaging is also known as the salent salesman and has managed to enter the marketing literature as 5. Packaging accounts for a percentage of all food manufacturers costs, and that is factored into the final price of each food product for the consumer. However you need to carefully weigh the benefits and drawbacks of sustainable transport packaging. Read this article to learn about the need, objectives, functions, advantages and disadvantages of packaging of products. Ultimately, a package may become a products differential advantage or at least a significant part of it. Advantages and disadvantages of packaging materials. Especially the barrier properties are identified as key issues for effective utilizatio n of biobased. Plastic containers are mainly used for food and storage and for home organization. Plastic packaging has many advantages, but it depends on the task for which purpose you want to use it. Efficacy as well being goodlooking and promoting the product, another value that packaging serves in conservation the product.
The advantages and disadvantages of packaging depend partly on a persons role in the manufacturing, marketing and consuming process. Modified atmosphere packaging map is a technique used for prolonging the shelflife period of fresh or minimally processed foods, included in active packaging. Advantages and disadvantages of product packaging free essays. But with advanced vacuum packaging, you can save all your leftovers too. But although its definition is simple, which is reusing old or waste products or turning them into something completely new, getting it done is anything but. Bachelor thesis packaging as a competitive advantage how companies can use packaging as a marketing stimuli to break trough the clutter matilda. Paper bags are made from a renewable natural resource, can be reused repeatedly and can be shipped to a paper mill and remade into new paper. Packaging for product safety and consumer appeal 16 jan 2015 discusses technical and marketing considerations for packaging a packages may be flexible paper, foil, plastics and rigid or the following table compares the advantages and disadvantages of several packaging materials. Plastic is used for building, construction, electronics, packaging gladwrap and transportation industries.
Plastic is used for food storage and packaging purpose. Comparison of carton and t d plastic packaging sustainability. Some advantages of packaging in marketing protect the products. Study 6 advantages and disadvantages of packaging materials flashcards from chloe w. The advantages and disadvantages of plastic packaging. Though you need to know some maintenance guideline. Mar 27, 2019 the advantages and disadvantages of biodegradable plastics give us hope for the future because there is an opportunity to reduce our reliance on fossil fuels. Pdf modified atmosphere packaging map fatimah azzahra.
To manufacturers, packaging is an added but necessary expense. Packaging is an important part of business and one of the most important factors in product sell. An assignment on role of product packaging in marketing advantage or benefit of product packaging course no ads 517 course title. There are many types of packaging machines available that come in different models. Transport packaging waste can be harmful, difficult to recycle and can end up in landfill. Information technology and systems for healthcare prof. Advantages and disadvantages of aseptic packaging agrihunt. Advantages and disadvantages of plastic advantages of plastic. They can be easily moulded and have excellent finishing. Today, with its marketing significance fully recognised, packaging is a major factor in the competition for customers. But there are other kinds, anaerobic bacteria that thrive on the oxygenless environment. Pdf packaging is designed to contain a product so that it is unable to interact with the environment.
Not only is the initial product release much faster, the initial investment is much lower. Paper bags also offer many ecofriendly benefits to those who use them. The vacuum packaging seals the moisture and original flavor. Once in the environment, paperbased packaging can break down within months but plastics can take decades or even centuries to degrade. May 26, 2018 one of the largest advantages of food packaging is that packaging enables consumers to know what ingredients are exactly used to produce the food product.
Depending on the task, plastic may or may not be the best option. Pdf impact of packaging in self service marketing researchgate. Advantages of packaging in marketing linkedin slideshare. Advantages of plastic are used to produce another product. Convenience singleserving packages and packaged perishable items are convenient because consumers dont have to wrap them up or put them in containers before storing them. Aseptic packaging is the final step in aseptic food processing, in which food products are continuously sterilized, ensuring that no microorganismswhich cause either food decay andor food poisoningare present. Especially the barrier properties are identified as key issues for effective utilizatio n of biobased materials 1. Creating competitive advantage with product packaging purpose the purpose of this paper is to study how packaging and. This includes phasing out the longtime habit of using far more packaging than a product actually needs. Advantages and disadvantages of sustainable transport. Sep 30, 2012 beyond ecofriendly advantages, flexible packaging helps ensure food safety and prolongs shelf life.
Businesses rely on product packaging to communicate information. They have low thermal expansion of coefficient and possess good thermal. Packaging provides ingredient information, instructions for use, features and benefits. Apr 29, 2020 plastic is most demanding in food industries. Basically, they require some way of deciding if the cost is justified. Product packaging guarantees that products are secure when they are shipped to customers and stores, as well as when they sit down on store shelves. Firstly, packaging protects the product on its way to the consumer. Packaging provides a major dilemma to manufacturers of all kinds of products, from food to toys to household goods.
The study integrates insights from brand owners surveyed online in september 2016 by packaging world magazine. The many benefits of sustainable packaging blackhawk. Packaging allows for the product to reach the consumer in the most economic way possible and creates ease of st. The advantages and disadvantages of different food. Lightweight durable sustainable costeffective versatile. Whether its glass bottles, jars, or square containers. They have low thermal expansion of coefficient and. Space saved is money saved, both in storage and transport. Nonetheless, glass still serves as an important packaging material for food. The advantages and disadvantages of different food packaging materials more than just an eyecatching appearance, packaging materials should provide utmost protection for food and beverages. The advantages and disadvantages of plastic packaging despite popular belief plastic packaging is not always the worst choice from an environmental viewpoint. Consider flexible packaging a packaging solution driven by technology and innovation.
There are advantages and disadvantages to using plastic in your home. The increase in the need for food packaging across the united states has produced a debate on its advantages and disadvantages. Jun 24, 2012 the advantages and disadvantages of different food packaging materials more than just an eyecatching appearance, packaging materials should provide utmost protection for food and beverages. As one of the fastest growing segments of the packaging industry, flexible packaging adds value and marketability to food and nonfood products alike combining the best qualities of plastic, film, paper and aluminum foil to deliver a broad range of protective properties while employing a minimum of material. Consumers appreciate the fact that they can purchase items they want without. The advantages and disadvantages of different food packaging. Advantages and disadvantages of ehr products on the market. Paper shredders are a great way to properly discard of any waste packaging, making it easier for the packaging to biodegrade much faster. One of the main advantages we know of a vacuum packaging system is that it keeps out air meaning mainly oxygen so the aerobic bacteria cannot grow and the food is safe for as long as you dont open it. Beyond ecofriendly advantages, flexible packaging helps ensure food safety and prolongs shelf life. The fpa commissioned a flexible packaging transition advantages study to better quantify the impact of switching from nonflexible packaging to flexible packaging.
The benefits of flexible packaging include reduction of utilized material, energy efficiency, and cost effectiveness. Packaging can be bulky, expensive and environmentally damaging over the course of its life cycle. Packaging allows for the product to reach the consumer in the most economic way possible and creates ease of storage. And recently, packaging has become a strong part of the marketing. It protects the product from physical impacts such as hitting, wetting, and bruising. Biopolymer films and coatings in packaging applicationsa. Whether its glass bottles, jars, or square containers, there are so many advantages to this material. Flexible packaging can be made with flexible materials that can be packed, sealed and can retain the freshness of its content. Role of packaging in marketing one of the most important features in the marketing is product promotions. Packaging is such an essential part of the marketing process, companies spend a considerable amount of time and money planning and designing it.
Used to make water bottles, pens, plastic bags, cups etc. Advantages and disadvantages of sustainable transport packaging. We think that the role of packaging is very significant in advertising and sales. Kina sweet 08142012 the mass of websites declaring ehr software, solutions, products, etc. The disadvantages of glass include its weight and vulnerability to fracture from thermal shock rapid temperature change and physical shock. Packaging for product safety and consumer appeal 16 jan 2015 discusses technical and marketing considerations for packaging a packages may be flexible paper, foil, plastics and rigid or the following table compares the advantages and. One such product feature and a strategic one for some products.
Many advantages to map array molding vs individual cavity. Compared to other packaging materials, shrink wrap can be a very affordable choice. One of the largest advantages of food packaging is that packaging enables consumers to know what ingredients are exactly used to produce the food product. Therefore, manufacturers are in need of an excellent packaging machine. Pdf the functional and service utilities of packaging have been discussed in. Some of the pertinent issues are hygiene, toxins in packaging, environmental effects and consumer protection. From weighing the different pros and cons to identifying your overall packaging and business needs, choosing the right flexible packaging option for your product can be a strenuous process. Creating competitive advantage with product packaging purpose the purpose of this paper is to study how packaging and packaging design can contribute to.
Plastic containers, such as water bottles, are durable but can also hold smells. Marketers see packaging as a design and information opportunity, while to consumers, its something to discard. Theres just something so much better about using glass. Even after a product is developed and branded, it is important to adopt strategies for other productrelated aspects of the marketing mix. Advantages of sustainable transport packaging the main advantage of using sustainable transport packaging is reducing your impact on the environment. Additionally, 7% is used in medical and pharmaceutical industries figure 2. Canning ensures that the food preserving process is done correctly and effectively by using metal packaging. In addition, some flexible packaging can be heated, frozen, resealed and is easily printed, giving the material an edge over other types of material in many industries. It would be inaccurate to say that these items are free from emissions since it requires petroleum to grow crops in the first place.